The catwalk season in 2018 defied any normal explanations, similar to the way in which the whole world currently does. In one of the corners associated with the world of fashion, was a defiant explosion of glitter and glamour. While in another corner was a wave of overwhelming nostalgia and humour. At the other end, was a feeling of punk-rock rebellion.
True to our calling, we will aim to unwrap the plethora of sub-themes and themes of this season into chunks you can digest for the fashion lovers, to ensure you can enjoy the very best of designer offerings of 2018 in the different stores.
Glitter and glamour
We have seen a return of glitter and glamour over the last few seasons. Dries van Noten called it by dedicating his Spring and Summer 2018 show to “The Optimist”, she knows about the rules in order to break these rules. An addiction to elegance and fun, yet the ubiquity for evening wear when it comes to this season has signalled a definite shift. It is time once again to bring out the heels and succumb to the attraction of glitter and sequins, which was seen at Maison Margiela, Erdem, Saint Laurent and more. The update for this season: sees the return of bubble hemlines, a voluminous pouffe which Cristobal Balenciaga made famous. The glamorous pouffe dress covered with a molten black shimmer or swaying, opulent ostrich feathers have an impact that is hard to argue with.
Similar Trends: The 80s Party Girl. The sense of feeling-good nostalgia dominated the Paris and Milan shows which frequently surfaced in a return of icons and trends from the 80s, which was seen at Givenchy, Isabel Marant, Stella McCartney and more.
This was also the season when original Supermodels broke the Internet, pouffe hemlines and stonewashed denim made a return, and Kaia Gerber, Cindy Crawford’s daughter emerged as the biggest and newest catwalk star.
Plastic which is traditionally a material for grocery bags, rain ponchos and water bottles, is currently experiencing high fashion moments, which appears in the functional rains coats in London at Burberry through and the futuristic Valentino moto jackets onto the glamorous plus size shapewear of Elle Courbee.
This trend is full of irony in the processes of elevating a synthetic material to a luxury status, many designers have used it for dressing down glamour while adding a sporty element.
May the skirts you wear be transparent and long for Spring. Christopher Kane, Christian Dior and Dries van Noten all made their cases strong with sheer dressing, which gives a new meaning to airy and light. From net to tulles, super simple to multi-layered, sheer skirts come in many guises.
The Micro-trend: Plastic clear bags. Another portion of the nostalgia trend of the 90s, these clear plastic bags combine with this sheer trend with ease to give audiences a brief glimpse of what is underneath. Chanel, Celine, Helmut Lang, Valentino-see-through bags happened to be an SS18 staple.
The nineties nostalgia
When the designers were not busy with revisiting the 80s, they focus on the 90s, reviving a few of the best-selling hits. When it came to Burberry, this came about with the revival of their classic check.
While Versace, Donatella celebrated Gianni’s the founding designer’s entire archive, which brought about his most famous designs and prints. Whether it is the plaid dress over a t-shirt, the silky slips or the feather boa of 2018, the 90s have definitely something to celebrate.
The other ideas from the 90s you can expect this spring include cargo denim, pastels, grunge and the cycling shorts one of the most unlikely comebacks.
The Micro-Trend: The Monogram Bags. This includes Fendi or Gucci or some of the other big houses which are well-known for repeating their logos, the monogram bags are definitely back. The styles include the clutch and bum bag onto the giant shopper.
See-through coats and rubbery textures
The Micro-Trend: pushing the boundaries of the ordinary. From a humble washing-up marigold glove from Christopher Kane, through to the table-cloths over the bags from Balenciaga, fashion has managed to elevate some of our most basic and simple household items into a world of couture adding a feeling of whimsy and fun.